In Azerbaijan, the regulation of advertising is comprehensive, focusing on consumer protection, ethical standards, and the accuracy of information disseminated through advertising. Here are the primary aspects:
Regulatory Framework: The regulation of advertising in Azerbaijan is governed by the Law on Advertising. This law outlines the general principles for all advertising activities, ensuring that they are honest, socially responsible, and not misleading to consumers.
Content Restrictions: There are specific prohibitions on advertising certain products and services, such as tobacco and alcohol, particularly in ways that could appeal to minors. Additionally, advertising must not violate public decency or promote illegal activities.
Advertising of Medicinal Products: Similar to many countries, Azerbaijan imposes strict regulations on the advertising of drugs and medical treatments. Such advertisements must be backed by scientific evidence and are subject to prior approval from health authorities to ensure they do not mislead consumers regarding the benefits and risks.
Consumer Rights: The protection of consumer rights is a significant focus of the Azerbaijani advertising regulations. Advertisements must not deceive consumers regarding the price, characteristics, or origin of a product or service.
Enforcement: The Azerbaijani authorities actively monitor advertising practices and can impose penalties for violations, including fines and the withdrawal of misleading advertisements from circulation.
